B2B Copywriter
Posted undefined
Copy Writing
Full-time
United States
Remote
5 years XP
What you'll do:
Create smart, insightful and informative content to elevate the Fetch brand, entice potential business partners to join the platform, and to spotlight current Fetch brand partners
- Write clear copy that positions Fetch as a thought leader and service provider in the rewards, technology and data industries, with a special focus on how these industries intersect with CPG, retail, and restaurant brands
- Develop a deep understanding of our existing and potential CPG, restaurant, and retail business partners and what motivates them
- Assist with creating & producing content based on B2B content calendar
- Write content for a range of communications, including:
- Presentations, sell sheets, and decks
- Long-form content: one-sheeters, white papers, case studies, feature articles, and newsletters
- Website content: blog articles and landing pages
- B2B social media content (LinkedIn) and digital ads
- B2B social media content (LinkedIn) and digital ads
- Byline content for C-Suite executives
- Video scripts and small video stories
- Support and cover for other writers on the team when needed
- Work directly with the B2B marketing team to contribute to the identity, voice and tone that permeates all B2B brand touchpoints and stays true to Fetch guidelines
- Support and help to craft the Fetch for Business brand identity
- Refresh existing communications and create new ones
- Work within the organization's established creative process
- Support and help to craft the Fetch for Business brand identity
- Concept, write, iterate, and revise copy based on provided briefs and feedback
- Distill complex topics and present them in ways that are easy to digest
- Work within and push Fetch's established approach to copy
- Proactively seek out opportunities to elevate copy
- Demonstrate dedication to diversity, inclusion, and representation
- Keep on top of business trends in content, storytelling, and best practices for copywriting
- Open to rounds of feedback to ensure we get the messaging just right
- Collaborate closely with the B2B marketing team
- Lean on other creatives across a range of skill sets
- Support copy leadership & their initiatives
- 5+ years B2B copywriting experience with some experience in technical writing
- Great with words, a good vocabulary and solid understanding of grammar — and knows when to bend the rules
- A knack for writing short and long-form data-driven content
- Ability to translate a message across various assets and media
- Can translate cocktail-napkin notes and data dumps into polished assets that support brand messaging
- A sincere belief in the power of collaboration
- A self-starter who is proactive and unwilling to wait for others to tell you what to do
- Ability to transform insights and strategy into excellent creative output
- Ability to retain and translate feedback into a consistently evolving output
- Strong organizational skills
- Thrives in a fast-paced environment, under tight deadlines
- Fluent in Microsoft Office and Google Drive programs, especially deck-building programs
- Bilingual - Spanish
- Able to work with type in Adobe Creative Cloud
- Experience with CPG, retail, and/or restaurant brands
- Stock Options for everyone
- 401k Match: Dollar-for-dollar match up to 4%.
- Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets.
- Continuing Education: Fetch provides ten thousand dollars annually in education reimbursement.
- Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership.
- Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, including Juneteenth and Indigenous People's Day, as well as our year-end week-long break.
- Robust Leave Policies: 18 weeks of paid parental leave for primary caregivers, 12 weeks for secondary caregivers, and a flexible return to work schedule.
🇺🇸
Fetch is America’s leading consumer-engagement platform that rewards shoppers for buying the brands they love. The Fetch app gives users the easiest way to save on everyday purchases by simply scanning their receipt. For our brand partners, the platform allows them to understand a 360 degree view of shopping habits, and to meaningfully reward a customer's individual loyalty.
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🇺🇸
Fetch is America’s leading consumer-engagement platform that rewards shoppers for buying the brands they love. The Fetch app gives users the easiest way to save on everyday purchases by simply scanning their receipt. For our brand partners, the platform allows them to understand a 360 degree view of shopping habits, and to meaningfully reward a customer's individual loyalty.